He then installed two Jolly Clown Cutouts standing tall at 19ft. Giving an iconic touch to the creative make-overs, Mehar then characterized Jolly the clown as his new brand image. First, he made the motel more power-packed ready to serve each guest a memorable stay.
Still, he also invented many value additions. He begins with giving the motel a 360-degree facelift by revamping its exteriors with a fantastic play of clown colors, polka dot with the touch of circus looks. As a result, Mehar is continually thinking and restructuring the existing run-down motel with ideas that understand customers' needs while respecting their aspirations. Mehar then started building his dream around the motel with the zeal of an obsession. With a dream to serve customers with the very best, his way, he explored, he discovered, and bought The World Famous Clown Motel, Tonopah NV. The motel offers guests a new, unforgettable experience! Mehar from Las Vegas had worked as a Master Chef in 5* hotels of repute in Doha-Qatar, Australia, and Canada. A venture of his own that would make a difference! Vijay Mehar, with lots of quality experience in the hotel industry, thought of a new venture. A new vision for America's Scariest Motel was born.